Social Agent — AI That Writes Your Social Media Posts
Social Agent is an AI social media tool that writes, schedules, and publishes posts to Instagram, Facebook, LinkedIn, TikTok, and X. It uses Claude AI by Anthropic for caption generation and Google Imagen for AI image creation.
How Social Agent Works
- Set up your brand profile with your niche, tone, target audience, and photos
- Click generate — AI creates a full week of platform-optimized posts in under 2 minutes
- Review posts in the approval queue — edit captions, swap images, or bulk approve
- Posts auto-publish at scheduled times to all connected platforms
Social Agent vs Buffer vs Later vs Hootsuite
Unlike Buffer, Later, and Hootsuite which require you to write your own content, Social Agent generates all captions and images using AI. It analyzes your uploaded photos with computer vision, writes platform-specific captions in your brand voice, and schedules posts at optimal engagement times. Plans start at EUR 0/month (free tier with 3 posts/week).
Key Features
- AI content generation: 3-21 posts per week with platform-optimized captions
- Multi-platform publishing: Instagram, Facebook, LinkedIn, TikTok, and X (Twitter)
- AI caption rewriting: shorter, longer, professional, casual, funny, bold, add CTA, add hashtags, translate
- Multi-language support: English, Swedish, German, French, Spanish, Dutch, Danish, Norwegian, Finnish, Portuguese, Italian
- Smart scheduling based on your audience's engagement patterns
- AI image generation for posts without uploaded photos
- Competitor intelligence: AI analysis of competitor content strategies
- Analytics dashboard: reach, engagement rate, best posting times
- Team collaboration with admin, editor, and viewer roles
- GDPR compliant with encrypted data storage
AI Insights Features
Unique Features No Other Tool Has
- Reply Agent: AI reads and responds to Instagram comments, Facebook comments, and Instagram DMs. Set rules for auto-reply, draft mode, or suggestion mode. Classify sentiment (positive, negative, question) and route accordingly. Supports multiple languages.
- AI Creative Director: Every generated post is scored 0-100 on hook strength, clarity, CTA effectiveness, and brand alignment. Posts above threshold auto-approve. Below threshold get specific AI rewrite suggestions with original vs improved text.
- Trend Radar: AI scans competitor content and your niche 3x per week. Surfaces trending formats, topics, audio, hashtags, and hooks. Each trend includes a relevance score and a brand-specific content angle.
- Content-to-Revenue Attribution: Auto-adds UTM tracking to post links. Tracks clicks, signups, purchases, and revenue per post and per platform. Shows actual ROI of social media content.
- Audience Persona Engine: AI analyzes 60 days of engagement data to build 2-4 distinct audience personas. Each persona includes age range, interests, pain points, goals, preferred platforms, peak engagement times, and content preferences.
Insights Features
- Learning Loop: AI analyzes every published post's performance (reach, engagement, saves, shares) and extracts patterns — which hooks, tones, formats, and topics work best. Each week's content generation is informed by data from previous weeks, so your posts get smarter over time.
- Competitor Tracking: Automatically monitor competitor Instagram accounts using the Business Discovery API. AI identifies content gaps (topics competitors cover that you don't), trending topics in your niche, and generates actionable recommendations for your content strategy.
- Smart Timing: Analyzes your actual post performance data to calculate optimal posting times per platform, per day of week, per hour. Replaces generic "best time to post" advice with data specific to YOUR audience.
- Content Recycling: Finds your top-performing evergreen posts from 2-12 months ago and generates completely rewritten versions with fresh hooks, different structures, and new CTAs. Same winning angle, zero duplicate content.
- Auto Client Reports: Generates branded PDF performance reports with KPIs, platform breakdowns, and top posts. Supports white-label branding for agencies. Reports can be auto-sent to clients weekly via email.
Your social media
runs itself.
You just approve.
AI generates a full week of on-brand posts for every client. Your team reviews Monday morning. Everything publishes automatically.
We'll analyze your brand and show 3 sample posts in your voice. No signup required.
< 60 seconds
To generate a week of posts
5 platforms
IG, FB, LinkedIn, TikTok, X
11+ languages
Generate in any language
No credit card
Free plan forever
Buffer schedules posts you write. We write the posts.
Every social tool helps you schedule. Social Agent is the only one that generates a full week of client-specific, platform-optimized content — and you just review it.
You write 70 captions a week
AI writes them in under 60 seconds per client
You write 70 captions a week
AI writes them in under 60 seconds per client
AI writes the same quality forever
AI learns from your analytics and improves every week
AI writes the same quality forever
AI learns from your analytics and improves every week
You guess when to post
Smart timing analyzes YOUR audience and schedules at peak engagement
You guess when to post
Smart timing analyzes YOUR audience and schedules at peak engagement
No idea what competitors are doing
AI tracks competitors and finds content gaps you can own
No idea what competitors are doing
AI tracks competitors and finds content gaps you can own
Top-performing posts die after a week
Content recycling auto-rewrites your best posts with fresh angles
Top-performing posts die after a week
Content recycling auto-rewrites your best posts with fresh angles
Manually build client reports in Google Slides
Branded PDF reports auto-generated and sent to clients weekly
Manually build client reports in Google Slides
Branded PDF reports auto-generated and sent to clients weekly
Agency plan pricing comparison
Sprout Social
$299/user/mo
per user
Hootsuite
$249/user/mo
per user
Sendible
$299/mo
for white-label
Social Agent
€99/mo
10 clients, 5 editors
Prices as of April 2026 from public pricing pages.
See full comparisonEverything you need to
stay consistent
Stop spending hours on content. Social Agent handles ideation to publishing.
AI-generated posts
A full week of on-brand captions and content ideas, generated every Monday morning. Review everything in 15 minutes.
Multi-platform
Connect all your accounts. Publish everywhere from one place.
Smart scheduling
Posts publish at optimal times automatically.
Approval calendar
Review your entire week at a glance. Tap to approve.
Performance
See what resonates.
Media bank
Upload assets. AI picks the right ones.
Your content gets smarter every week
Most tools just schedule posts. Social Agent learns what works for YOUR audience, tracks your competitors, and optimizes everything automatically.
AI Learning Loop
The AI analyzes every post you publish — what hooks work, which tones resonate, what topics flop. Each batch of content is smarter than the last.
Competitor Tracking
Monitor competitor accounts automatically. AI spots content gaps they miss and trending topics in your niche — then uses those insights in your next batch.
Content gap found
"Behind-the-scenes process content"
Trending in your niche
"Day-in-the-life format"
Smart Timing
Forget generic "best time to post" lists. We analyze YOUR audience — when your posts actually get the most engagement — and schedule accordingly.
Mon
09:00
Wed
12:30
Thu
18:00
Sat
10:00
Content Recycling
Your best posts from 2-12 months ago? AI rewrites them with fresh hooks, new CTAs, and different structures. Same winning angle, completely new content.
"5 mistakes every new brand makes..."
"We made all 5 of these mistakes last year. Here's what we learned..."
Auto Client Reports
Branded PDF reports sent to your clients automatically. White-label on higher plans — your agency name, your branding, zero manual work.
24.5K
Reach
8.2%
Engagement
28
Posts
From setup to published in under 5 minutes
Three steps. That's it. Social Agent handles the creative work so you can focus on growing your brand.
One click, a week of posts
AI analyzes your brand profile, uploaded photos, and audience — then generates a full week of platform-optimized content.
- AI vision analyzes your photos
- Platform-specific captions
- Smart scheduling based on best times
Analyzing photos · Writing captions · Scheduling
Start free, scale when ready
Start free, no credit card required. Paid plans include a 14-day trial when you first upgrade.
Free
Try it out with zero commitment.
- 1 workspace
- Up to 3 posts per week
- 1 AI-generated post per week
- 1 connected account
- AI captions for your photos
- 1 viewer seat
- 1 batch generation per week
Creator
For solo creators getting serious.
Billed annually (€240/yr)
- 1 workspace
- Up to 7 posts per week
- 3 AI-generated posts per week
- 2 connected accounts
- AI vision — analyzes your photos
- Premium AI captions
- 1 editor + 2 viewer seats
- Approval workflow
- 1 batch generation per week
Business
For brands scaling across platforms.
Billed annually (€564/yr)
- 3 workspaces
- Up to 14 posts per week
- 7 AI-generated posts per week
- 3 accounts per workspace
- AI vision — analyzes your photos
- Premium AI captions
- All 5 platforms
- AI learning loop — gets smarter weekly
- Smart timing — data-driven scheduling
- AI Creative Director — quality scoring
- Audience persona engine
- 2 editors + 3 viewers per WS
Need a custom plan?
Managing 10+ brands, need white-label, custom integrations, or dedicated support? Let's build a plan that fits your agency.
Talk to usYour data is safe with us
EU-hosted. GDPR compliant. Enterprise-grade encryption.
256-bit SSL encryption
All data encrypted in transit and at rest. Your content and credentials are always protected.
GDPR compliant
EU-hosted infrastructure. We never sell your data. Full data export and deletion on request.
OAuth 2.0 only
We never store your social media passwords. Secure token-based access with easy revoke anytime.
Stripe payments
PCI DSS Level 1 certified. We never see or store your card details.
Questions? We've got answers.
During onboarding you define your niche, tone, topics, and example posts. The AI uses this brand profile to generate content that sounds like you — not generic marketing copy. Most users say the output is indistinguishable from what they'd write themselves.
Absolutely. Every Monday you get a full week of draft posts in your calendar. Edit captions, swap images, reschedule, or reject anything you don't like. Nothing publishes without your approval.
Instagram, Facebook, LinkedIn, TikTok, and X (Twitter). We connect via official OAuth — we never ask for your social media passwords. You can manage multiple accounts across all platforms from a single dashboard.
No. All plans are month-to-month with no minimum commitment. Annual plans offer a 20% discount but you can cancel anytime. We also offer a 14-day free trial on every paid plan — no credit card required.
Yes! You can upgrade or downgrade at any time from your billing settings. When upgrading, you’ll be prorated for the remainder of your billing cycle. When downgrading, the change takes effect at the end of your current cycle.
If you don’t add a payment method, you’ll be moved to the Free plan automatically. No charges, no surprises. You keep your content and can upgrade again anytime.
We use 256-bit SSL encryption, EU-hosted infrastructure, and are fully GDPR compliant. Payments are processed by Stripe (PCI DSS Level 1). We never sell your data or share it with third parties.
Yes — from the Creator plan upward you can invite team members with different roles (admin, editor, viewer). Creator includes 1 editor + 2 viewers, Business adds more seats per workspace, and Agency supports full teams across 10 client workspaces. Editors can create and edit posts while admins manage billing and connections.
Still have questions? Get in touch
Stop writing posts.
Start approving them.
Set up your brand in 3 minutes. AI generates your first week of posts instantly. No credit card required.